It is important to choose the right words as you describe a house that you are looking to sell. When you are competing with other sellers on the market, the right words can make a world of difference. Being vague or lazy about the house’s description can easily put off buyers. Here are some tips on using the rights words when selling your house.
Paint A Mental Picture
An accurate description of the house will allow potential buyers to imagine themselves in the space without actually being there. This serves well especially for those who live far from the place and need a good reason to spare time and drive to your place. The description should go beyond just the interior and include features of the garage and neighborhood amenities.
Be Specific
No, you need not spell out brand names in the description. However, any high-quality features in your house deserve to be generously described. For instance, you need not say there is a gourmet kitchen. Instead, describe the Italian pizza oven and the fireplace in your bedroom. Be sure to describe the utility of all such amenities to further attract buyers’ interest.
Go Easy on The Adjectives
While it is a good idea to tell a story about your house that sells, you must be careful not to go overboard. Be mindful of the kind of adjectives you use in the description. Creating expectations as high as the sky is likely to mislead the buyer and hurt your chances of sale when they actually visit. It is absolutely fair to describe how potential buyers may enjoy having their cup of coffee on the spacious terrace, but it is equally important to be honest in your description.
Eye-catching home descriptions prove extremely helpful in the house selling process, so be sure to use the right words when selling your house. You can get in touch with me for any assistance or advice about buying or selling a home in Greater Boston. Feel free to call me or send me an email or get in touch on Facebook.
For more great tips and local information about Boston and the South Shore, sign up for my monthly newsletter. I promise I won't spam you.